Neutral shades complement Golden State’s natural terrain and an emerging architectural trend toward simplicity and reduced ornamentation.
Boral Roofing LLC, the national leader in durable and energy-efficient new and retrofit roofing systems, is excited to introduce a collection of five new refined concrete roofing tile colors inspired by the natural beauty of the Golden State. Each of the new neutral shades is available in four tile profiles designed to complement the state’s emerging architectural styles.
“These exciting new additions to our high-performance roofing tile portfolio are the result of extensive research conducted into consumer and building trends nationally and within the golden state,” said Peter Chalmers, product manager of Boral Roofing. “Through this process we have identified trending and emerging colors, and profiles to complement the architecture styles of California.”
Boral Roofing’s new hues celebrate the natural terrain and landscape of California. All considered darker neutral options, the sophisticated new shades include Graphite, Sepia, Shadow Black, Oceana, and Saddleback Blend.
“We are always seeking opportunities to advocate for our customers and their needs,” added Chalmers. “Architectural trends and innovations in sustainability are key areas we consistently analyse and attempt to improve upon. Many trends are sub-regional, but what we are observing nationwide is the Simplicity Effect, which is an effort in the design approach toward reducing the amount of visible ornamentation on the structure. We are actively assessing our entire Concrete, Clay, Steel and Composite roofing options to ensure they include the colors and profiles that address continuing and approaching trends such as this one. This new color collection is an example of that effort.”
The new California collection boasts the same exceptional benefits as all of Boral Roofing’s concrete tile options. The collection offers a Class A fire rating, an important feature for roofing systems within a state prone to wildfires, as well as additional protection from the weather and natural elements. Energy efficiency is also a key feature of the tile, which dramatically reduces the electricity demands of the structure, associated with both heating and cooling, extending up to 22 percent in long-term energy cost savings to the owner.1
Concrete tile is a low maintenance and lasting roofing solution, with a replacement expected every 75 years.1 Additionally, the concrete tile is manufactured sustainably with locally-sourced, abundant and naturally occurring geologic material. Boral Roofing’s concrete tile is fully recyclable at the end of its life on the roof, reducing landfill waste.
The new concrete roof tile colors are now available throughout the state of California. The collection may be previewed in the New California Colors Brochure. To access the brochure and for additional information on Boral Roofing’s full concrete, clay, steel, and composite solutions visit www.BoralRoof.com.
1 Source: 2007 NAHB Study on Life Expectancy of Home Components
About Boral Roofing
Boral Roofing LLC is a subsidiary of Boral USA and is the country’s largest premium provider of complete roofing and re-roofing solutions for architects as well as commercial and residential builders. Boral Roofing operates manufacturing plants throughout the U.S.
About Boral North America
Headquartered in Roswell, Georgia, Boral North America is a leader in key construction materials and building products markets with operations across the USA, Canada, and Mexico. In 2017 Boral acquired Headwaters Incorporated, expanding Boral’s product offering and manufacturing and distribution footprint across North America. In construction materials, Boral has a national footprint and industry-leading position in the processing and distribution of fly ash – a by-product of coal combustion.
In building products, Boral manufactures and supplies cladding, roof tiles, windows, and other light building products for residential and commercial markets nationally. Boral’s manufactured stone veneer includes leading brands Cultured Stone® by Boral®, Boral Versetta Stone®, Eldorado Stone, Dutch Quality, and StoneCraft. Boral’s light building products portfolio includes Boral TruExterior® Siding & Trim – a pioneer of the innovative poly-ash category of exterior building products – as well as shutters, gable vents, mounting blocks, and tool systems. In roofing, Boral is a leading manufacturer of clay and concrete roof tiles, and also produces composite polymer and stone-coated metal roof tiles.
Boral also has a 50% share of the Meridian Brick joint venture, a leading clay and concrete brick manufacturer which was formed with Forterra Brick in 2016.